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Seems everybody is "Twittering" these days - right from the office of the President-Elect to CEOs of major companies to celebrities to common individuals, everyone seems to be on Twitter. Ever since its launch, Twitter has become increasingly ubiquitous and widget-savvy by way of Twitterers sending and receiving up-to-the minute tweets via cell phone, Tweetdeck or Twhirl.
Twitter is without doubt one of the fastest growing web applications that the world has seen.
With nearly 10 million users, and still growing at breakneck speed, Twitter is bound to have innumerable conversations surrounding your brands, products or services. It is fast becoming one of the most effective tools for a company's Internet brand management. While using Twitter is simple and doesn't require too much time or energy, eventually the burden of maintaining your brand image and warding off negative impressions or publicity can become a daunting task.
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